У статті розглядаються особливості моделі інституту президентства як досвід інститутів США. Проаналізовано поняття: політика президента, вирішення політичних конфліктів. Розглянуто політичні передумови та чинники політичних стратегій президенціалізму. взаємозв"язок інституту президента як суб"єкта концептуальної влади і демократичної політичної системи, як її об"єкта. Показується, що реальна модель політичної системи містить олігархічний і антиолігархічний компоненти, кожний з яких може стати переважним. Концептуальне регулювання політичної системи, збереження її демократичної визначеності, є найважливішою задачею президентської влади. Використання теоретичних моделей Д. Істона, теорії потреб А. Маслоу і теорії соціальної мобільності П. Сорокіна дозволило виявити статичний і динамічний параметри політичної системи, оптимізація яких дає можливість підтримувати еволюційний характер політичного розвитку.
Formulation of the problem: The features of model of presidencialism in modern terms, possibility of application of presidencialism in democracy are analysed in the article. Analis of concept: politics, decision of political conflicts. The political factors of political strategies of presidencialism are considered, of institute of the president, as& subject of conceptual power and democratic political system, as its object is investigated. It is shown, that the real model of political system contains oligarchic and antiolygarchic components, each of which can become prevailing. Purpose of the r&esearch: The purpose of the article is to carry out a theoretical and methodological analysis of the essence of the presidency as a subject of conceptual power in democratic political systems, to identify the structure of conceptual power, its role a&nd place in the political system of society, to identify trends and to analyze the role of the processes of oligarchization in the functioning of democratic political systems, to uncover conceptual functions of the institution of presidency in wester&n democratic political systems. The conceptual management of political system, preservation its of democratic definiteness, is a major task of presidential power. Using theoretical models D. Easton, E. Sedov, theory of needs A. Maslow and theory of s&ocial mobility of P. Sorokin has allowed to reveal static and dynamic parameters of political system, which optimization enables to support evolutionary character of political development.There are several alternative concepts of democracy. At the sa&me time, one of them is legally codified and reigns. That is why political power is usually forced to act in an anti-democratic way on an alternative concept. Institutions of state power, thanks to sustainability, mobility and resource intensiveness,& can support and even impose those norms and goals that are not entirely in the interests of society as integrity, or vice versa – the interests of individual, usually the most active individuals and social groups are not taken into account and even &sacrificed in general. There is a significant imbalance of interests that threatens the existence of a democratic social system. Consequently, the task arises to develop objective indicators, which should be guided by the head of state, in order to a&ssess the favorable or unfavorable tendencies in the political system.The purpose of the article and the task. Research methods: The following research methods were used to address the issues set in the article: general scientific methods – descripti&ve,
hermeneutic-political, systemic, structural-functional, comparative, nstitutional-comparative; general logical methods – empirical, statistical, prognostic modeling and analysis; special methods of political science. The preference was given to& the method of political-system analysis, by which the common and distinctive characteristics of the basic components of soft power strategies were identified, reflecting existing political, public, information and other challenges and global develop&
